We addressed subscription instability by designing a PlayStation-branded prepaid experience that reduces reliance on third-party payment apps and encourages long-term renewals.

We introduced a $5 reward to motivate users to link their PlayStation Plus subscriptions, turning a functional task into a moment of value and boosting retention.

Using our existing neobanking design system, we rapidly tailored the experience to PlayStation’s brand — balancing speed, flexibility, and platform consistency.